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Startup founders
Shaping the product, proving a first version and preparing the technology story for investment and growth.
Founder-led technology consultancy
I help founders and established businesses make sound product, technology and delivery decisions, then get directly involved where that will move the work forward. That includes generative AI, fractional CTO support and hands-on software delivery.
30 yearsin software and technology
Founder-leddirect access throughout
UK-basedworking internationally
Where I add value
A business can lose a great deal of time by solving the wrong problem well. I help make the product, technology and delivery choices clear enough to act on.
My advice is grounded in practical delivery. If the right answer needs more than a plan, I can lead the work, support your team or contribute directly.
Start with your situation
Each route begins with the decision or risk in front of you.
Capabilities: Fractional CTO · Generative AI · Software delivery · Technical due diligence
A strong current capability
I help organisations find credible AI opportunities, assess value and feasibility, and test one useful application with proper attention to data, security and human responsibility.
Experienced and directly involved
I have spent 30 years building software and technology businesses. I am co-founder and CTO of Notify Technology, and I set up Software Heads to give clients direct access to experienced, practical technology leadership.
I lead the core work and remain accountable for it. Trusted specialists can contribute where a specific skill is needed, without replacing that direct relationship.
More about AndyWho I work with
The work spans startups and established businesses. The common thread is a decision or a system that matters.
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Shaping the product, proving a first version and preparing the technology story for investment and growth.
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Leaders bringing AI into their products and operations, or replacing ageing systems the business depends on.
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Companies whose software I have built and continue to develop and support as their products and customers change.
Selected work
Isle of Man Government
A public mobile service that reads the island's roadside matrix signs directly and turns them into live maps, alerts and updates.
Read the case study
BP, with AOS
An event application using video and an interactive iPad experience to help visitors explore BP's work in Trinidad and Tobago.
Read the case study
Diamond H Lifting Equipment
A web and mobile system replacing an ageing internal application and connecting stock, field inspections, job management, invoicing and reporting.
Read the case study
DiamondTrac360
A vehicle tracking product sold to UK fleet operators, built by Software Heads and developed and supported as a live commercial service.
Read the case studyWays to work together
I do not publish fixed packages or prices. The useful shape depends on the problem, the team and the decisions ahead.
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Defined work with a clear purpose and outcome, such as an AI workshop, focused pilot, technical assessment or bounded delivery.
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Regular access for product, technology and AI decisions, without turning every question into a separate project.
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Sustained senior technology leadership with a working rhythm and responsibilities agreed for the company.
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Continuing development, maintenance and support for the systems and products I have built, shaped around how your business runs.
A useful first step
Tell me about the company, the decision or delivery problem, and what you need to understand next. I review every enquiry personally.
Start a conversation